Patronlar Dünyası ·
A tennis partnership reaching 24,000 federation members
A three-year agreement connected Türkiye’s resort infrastructure with Norway’s national tennis community.
A federation-scale agreement
Patronlar Dünyası reported on a three-year partnership between Rixos Hotels and the Norwegian Tennis Federation. The federation network represented 134 teams and approximately 24,000 members, giving the agreement considerable reach.
Bilgehan Bakırcıoğlu’s contribution
The coverage identifies Bakırcıoğlu’s role in bringing the partnership together. The work required an understanding of both the Nordic tennis community and the facilities, service standards and logistics available in Türkiye.
A foundation for the Winners Events model
The agreement also pointed toward broader Nordic opportunities. It became an early example of the model later developed through Winners Events: durable relationships with sports organisations, matched with carefully coordinated Mediterranean travel.